From Missed Leads to Fully Booked Calendar in 21 Days

(OVERVIEW)

Client: Mid-sized HVAC Company in Florida
Industry: Home Services / HVAC
Challenge: Slow lead response, no follow-up system, low booking rate

(1. The Problem)

Before PopsClix, this HVAC company relied on Facebook ads and Google leads but had no structured follow-up.

Office staff were overloaded.

Missed calls = missed revenue.

No one owned the sales pipeline.

Leads came in and often went nowhere.

(2. The Transformation)

We stepped in not with a software license — but with a transformation plan:

Week 1-2: Strategy + Process Mapping

  • Analyzed their full lead journey (inbound call, form, DMs, missed calls)
  • Identified delay points, drop-offs, and friction
  • Designed AI conversation flows to mimic their best salesperson

Week 2-3: Agent Development + Deployment

  • Built and launched voice & text AI agents:
    • Lead Capture Agent (form & phone)
    • Appointment Setter Agent (auto-booking through Calendly)
    • Follow-Up Agent (8-sequence logic, 10-day follow)
    • Qualification Agent (filters tire-kickers)
  • Integrated with their CRM, calendar, and existing ad platforms

Week 4: Live Testing + Weekly Optimization

  • 52 leads auto-engaged in first 5 days
  • 11 more jobs booked per week (vs 3 before)
  • Agents tweaked weekly based on tone, objections, booking logic

(THE RESULTS)

  • +266% increase in booked appointments (from 3 to 11/week)
  • Average response time: 19 minutes → 86 seconds
  • Conversion rate: 6.7% → 21.4%
  • Staff focused on fulfillment, not chasing leads
  • All leads now touched 8+ times, without lifting a finger

Key Takeaway

You don’t need more leads, you need better systems. This wasn’t a tool install. It was a shift in how the business works. That’s what AI transformation looks like.

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